Our method
You approve, we execute
From defining the topic to the final report, every step is handled by our team. Your internal workload is limited to two moments: framing and approval.
Kick-off call
Context, target, objectives and framing of the messages to carry.
We frame the topics and the audiences with you. On your side, a one-hour meeting is enough.
Tailored recommendation
Sourcing advocates from our internal network and partner tools, based on your brief.
We identify the profiles that are legitimate on your topic and check their audience fit. You have nothing to do.
Validation
You approve every profile in a shared document, with its statistics.
Each profile comes with audience and engagement statistics. You approve or reject, line by line.
Relationship management
We handle outreach, negotiation and contracting with the advocates.
Outreach, negotiation, contracting, publishing schedule: our team manages everything.
Production and publishing
We validate the content with you and follow every publication.
You approve content before publishing. We monitor distribution and performance as it happens.
Wrap-up
One report on the results obtained, one on the visibility generated, reach and EMV.
Two reports: commercial results on one side, generated visibility, reach and EMV on the other.
Steering
Everything visible in real time
Leads generated, meetings booked, opportunities detected, response rate, conversion rate. Data flows into HubSpot, Salesforce or your CRM, with no double entry for your sales team.
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Enhanced programme
Going further on acquisition
Detection
Our models analyse public data — posts, comments, likes, content — to identify professionals genuinely interested in your topic.
Outreach
First messages are written and sent, then replies are handled as they come in.
Human follow-up
Prospects who do not reply are called by a member of the team.
Meeting
The meeting is booked in your sales rep's calendar, with the full conversation context.
Part of it is handled by artificial intelligence, part of it by humans — and the combination of the two is what drives the conversion rate.